The average Costco customer buys nine products resulting in $114 per trip.
Costco shoppers take about 23 trips per year, visiting the wholesale club every two to three weeks. About 11% of the average Costco shopper’s spending happens at the retailer, which is on par with what the average person spends on Amazon.
Is your product one of the nine? There are many ways to become one of these products. Incentives can include end cap placement, TPD, and monthly coupon book placement. Another option is through a roadshow. Road Shows offer a brand an opportunity to lift sales, connect directly with the club member, or introduce a new item. Call a MOJO Costco Sales Broker today.
