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Is a Costco Roadshow in Your Company's Future?

Updated: Apr 24, 2023

What is a Costco Roadshow?

Costco Roadshows are #promotional events that showcase consumer products to #Costco members. The purpose of a #Roadshow is to engage club members in an interactive way to increase sales and brand awareness. By utilizing sampling, music, and stimulating displays, brands can demonstrate their products allowing customers the ability to try, and then buy.


Why Consider a Roadshow Program?

There are two benefits of a #Roadshow Program. The first is to obtain shelf space. However, if your product is currently sold at #Costco, then another benefit is to introduce club members to additional flavors or varieties.


If you are looking to build #brand recognition and/or boost #sales, there is no better investment than developing a strong Costco Roadshow program. Roadshows provide you with the opportunity to introduce new products in an engaging way that persuades consumers to buy.


How to launch a successful a Roadshow Program?


To launch a successful #Costco #Roadshow program, it is important to plan carefully, create an effective #marketing strategy, and provide engaging programming. Additionally, it is important to make sure that your program offers tangible benefits to club members and that you have effective staff for the show.


Why Retain a Costco Roadshow Consultant?

Costco Roadshow #consultants are skilled #professionals capable of providing personalized #marketing solutions that quickly and effectively reach new customers in a direct, cost-effective manner. They offer knowledgeable advice and reliable customer service.


What services does a Costco Roadshow Consultant offer?


From pre-event planning to post-event analysis, MOJO Sales and Branding helps brands realize the full potential of their #roadshow program. We specialize in #planning, #managing, and #executing roadshow events by offering a full range of services, including insights into #promotional activities, and maximizing #visibility to increase #sales for a larger #ROI.


I’m interested - What are the next steps?


If you are considering a #CostcoRoadshow Program, here are a few things to consider:


1) What's your plan?

2) Have you set your marketing budget?

3) How will you get consumers to #sample and try your products


Contact @MOJOSales&Branding for a free 30-minute consultation and let’s grow your sales in #2023.




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